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21 Cards in this Set

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total costs

fixed costs + variable costs

profit

total revenue - total costs

variable costs (total)

Variable cost per unit x number of units sold

total revenue

Selling price per unit x Number of units sold

market capitalisation of a business

Number of issued shares x current share price

expected value of a decision with two possible outcomes

TO BE CONTINUED

In a decision tree net gain

Expected value - initial cost of decision

market size volume

quantity of goods and services produced in a particular market over period of time

market size value

the total sales revenue generated from selling all of the goods and services produces in a particular market over period of time

sales volume

the quantity of goods and servides produced by a particular business over a period of time

sales value

the total sales revenue of a particular business over a period of time

market growth % in year x

change in the size of the market between year (x-1) and year x


______________________________________________


Size of market in year (x-1)

sales growth % in year x

change in sales of product or business between year (x-1) and year x


______________________________________________


Sales of product or business in year (x-1)

market share %

sales of one product or brand or business / total sales in the market X 100

price elasticity of demand

percentage change in quantity demand / percentage change price

added value (value added)

sales revenue - costs of bought in goods and services

labour productivity

output per time period / number of employees

unit costs (average costs)

total cost of production / number of units of output produced

capacity utilisation %

actual output in a given time period / maximum possible output in a given time period X 100

return on investment %

return on investment £ / cost of the investment £ X 100

gross profit

sales revenue - costs of sales